eCommerce Development and Business Dynamics

The number of Internet users are burgeoning rapidly throughout the globe. While in the developed nations, it has already reach a saturation level, in growing economies like India, internet penetration is becoming stronger. Internet grew as an empowerment for common people and a massive business platform for enterprises. Among numerous trends that internet brought among people, eCommerce emerged as a massive disruption in business dynamics and in lifestyle of commoners. It brought the lavishness of shopping right at the clicks on the computer or taps on mobile devices, while, products as well as services reach the doorsteps.

eCommerce has become a proven profitable venture with considerably low investment and high profit. However, the profit part is dependent of several factors. It can become a complex business to handle, as it involves many critical operations right from accumulation of products, delivery, customer services to maintenance of technology, massive human resources, and warehouses. Only a seamless tandem in all these operations can lead to a running eCommerce business, that can bring good Return on Investment.

To venture into eCommerce, prospective business owners must first find a dependable firm to develop the central platform or the web portal. They can also hire technology experts for in-house development, but it brings along the cost of development and technology infrastructure. In the primary stages, many other operations, like collecting products from vendors and marketing are required. Hence, outsourcing the development of the platform becomes a profitable option. Businesses would only need to find a good eCommerce Development company.

Since, technology is a central aspect in eCommerce industry, adequate importance is given in web development for creating the web portal. This thrust in technology propelled a dynamic boost in IT sector. Especially, application development, web development and technologies like PHP has found their ways to massive popularity and importance in current business landscape. In fact, there is a competition among businesses to buy the best technology or to develop the best platform.

In eCommerce, the web portal, or the technology is at the center of all its operations. It is not only the interface of the business with consumers, but also the prime mechanism in which the business runs. The website serves multiple purposes all at the same time and it is that single touch point of all major interactions with consumers. Accessibility of services and abundance of features in the web portal is a secret mantra for success in eCommerce. Therefore, the imperatives of technology in this business is the central focus for enterprises and owners.

Stock Market Basics For Beginners – All You Need To Know

Rookie stock market investors are those who only possess a relatively rudimentary knowledge and experience in the investing sphere. Most of these individuals usually commence by sticking to a ‘buy and hold’ trading strategy. As a beginner, your general experience in stock market investment trading is very limited. This, for the most part, confines you to making no more than a couple of trades perhaps on a monthly basis from a cash account. However, this does not necessary signify that you have not placed high expectations on your stock market trading activities. You most likely are very interested in expanding your knowledge as well as investment experience in order to realize the objectives you may have set. This is all nice and good.

Nevertheless, most beginners are generally totally ignorant on the exact time investment and devotion required in investing and trading. This makes a large number of them to be extremely susceptible of initiating failed investments. The kind of stock market investments which are based purely on instincts and hearsay, rather than investments that are based on actual research.

Most rookies usually comprehend the notion of buying low and then selling high. Still, they are very prone to letting their emotions guide their actions, the moment a trade or investment has been made. As a result, many of them can desperately cling to securities resulting in substantial losses. Mind you, even when the exact reasons that drove them to make the initial investment in a particular security become untenable. As such, most of them find themselves hoping or anticipating that a ‘losing’ stock will be able to recover for them to be in a good position of getting back even. In the event higher prices emerge, these beginners then opt to pull out way to soon. This normally prompts them to sell their stocks at break even or perhaps after they have only realized insignificant profits.

Generally speaking, it is always tough for rookies to discern a forest from just trees. Also, they find it hard to recognize if the future prospects of any particular security are auspicious, even if the short term trading trends are not volatile. Beginners are normally successful during strong ‘bull’ markets. But unfortunately find themselves clueless on tougher occasions, especially when market volatility is higher and ‘bears’ happen to rule. Well, if you deeply feel you fit this description to the T, here then are some stock market investment basics for beginners, which could be useful.

Make it a point to set realistic trading objectives
Before you decide to make your very first investment, try to ask yourself the following questions. “At what point will you require the money you have invested?” “Will it be after 6 months, a year, 5 years or perhaps much longer?”, “Are you trying to lay a nest egg for your sunset years?”, “Are seeking to obtain the necessary funds to finance your college education or perhaps seeking money to buy a home?” “On the other hand, do wish to establish an estate that you want to leave for your beneficiaries upon your demise?”

Whichever the case, prior to making any investment, you ought to fully determine your primary driving motivation. When you have ascertained this critical point, next consider the most likely time in the future you might stand in need of the funds you wish to invest. Should you require your investment back within just a couple of years, then it will be much better to consider another investment channel. It is very important for you to fully understand that the stock market with its volatility can offer no guarantee on just when your investment will be made available.

Accordingly, you should always make it a point to calculate beforehand how much cash you wish to invest and what kind of ROI you may deem suitable to realize your trading objectives. As a rule of thumb, always recall that the eventual growth of your stock market portfolio relies on 3 interdependent factors. These are the exact capital you decide to invest, the amount of yearly earnings on your investment. And lastly, the exact number of years you wish to invest your capital in the stock markets.

Take the necessary time to effectively determine your risk tolerance
Risk tolerance happens to be a psychological attribute, which is genetically oriented. Yet, it can still be significantly influenced by factors such as education, income or even wealth. The moment all these factors increase in value, risk tolerance also tends to rise. Basically, your exact level of risk tolerance can be accurately described as how you feel about any risk you make. As well as the exact level of anxiety you tend to experience whenever you decide to undertake risky ventures. Take your time to ask yourself, “Can I risk $100 to gain $1,000 or perhaps $1000 to gain $1,000?”

It is vital for you to fully understand that all people possess varying levels of risk tolerance. This certainly means that there is no such thing as ‘right balance’ in this given issue.

At the same time, risk tolerance can generally be influenced with the exact ‘perception’ of the risk an individual is contemplating to take. This given concept of risk tolerance is then the most accurate when it comes to stock market investmentt or trading. As you become well conversant with the basics of trading, you will find that the idea of the risks involved in such matters is generally lesser. This includes having an excellent understanding of how to buy and sell stocks, assessing market volatility (price changes). Along with the ease or difficulties of liquidating stock market investments.

This usually leads to a lessening of the overall anxiety you are bound to experience when you trade or invest in the stock market, due to your ‘perception’ of the risks involved. So, by taking the necessary time to fully understand your exact risk tolerance, you will be able to avoid trading in investments you dread. Ideally, you should not invest in an asset which has the potential to cause you sleepless nights. Anxiety triggers fear that in its turn prompts an emotional response to the stressor. By always retaining a cool head during stock market uncertainty, you will be able to adhere to an ‘unemotional’ decision-making process in your stock market activities.

Make it a habit to keep off your emotions from your investments
By far the largest obstacle quite a large number of beginners have to routinely face is their inability to regulate their emotions and proceed to make logical decisions. In the short term, the prices of company stocks correspond with the combined emotions of the whole investment community. When most stock market investors happen to be anxious about a particular firm, its stock prices will be bound to take a plunge. Alternatively, when most traders possess a positive perspective to a firm, its stock prices will naturally rise.

Those individuals who retain a negative perspective about the stock market are known as ‘bears’. While those that have positive outlooks to the same are known as ‘bulls.’ During market hours, the unceasing struggle between bulls and bears is usually reflected on the constantly fluctuating securities’ prices. These short term fluctuations generally arise from rumors, speculations and in some cases even hope. All of these factors can be rightly labeled as been emotions. Effective stock market investment necessitates a logical and systematic analysis of a company’s assets, management and future prospects.

At this juncture, it is important for you to remember that stock market prices can move in contrast to most expectations. For the inexperienced, this can fuel insecurity and tension. At such moments, you will find yourself faced with a dilemma – “Should you sell your position to prevent a loss?”, “Or should you continue maintaining your position in the hope that the prices will ultimately rebound?” Even in the occasions that prices perform as you expected, you will still find yourself facing troubling questions. “Should you take a profit now prior to the prices falling?”, “Or should you maintain your position as the prices could rise even higher?”

Dealing with all these perplexing thoughts can trigger a lot of worry, particularly if you constantly monitor the prices of the securities you trade in. This emotion can eventually prompt you take certain actions. As your emotions are the main motivation, it is mostly likely your action will be wrong. When you buy a stock, you should only do so for valid reasons. Also, you should have realistic expectations of exactly how the prices will perform if your guiding reasons prove to be accurate. Finally, before investing in any stock, always take time to determine the exact point you will liquidate your holdings, especially if your reasons are proven wrong. All in all, always have an appropriate ‘exit’ strategy prior to purchasing any stock, and make it a point to execute it unemotionally.

Make it your business to comprehensively learn about the basics of stock market investment
Prior to making your very first stock market investment or trade, make sure that you fully understand all the basics of stock market together with the individual securities which make them up. Below are some of the most pertinent areas you will be obliged to be well conversant with before commencing any stock market activities.

To begin with, take time to understand the exact financial metrics as well as definition that are utilized in stock market trading. Some of the most notable of which are P/E ratio, earnings / share, return on equity and compound annual growth rate. Take you time to fully grasp how these metrics are usually calculated. It is important to state that been in a position of effectively contrasting just how companies use these metrics is essential in any successful stock market investment operations.

Next you should learn all about the most popular techniques of stock selection and timing. To this end, you should make it a point to understand how fundamental and technical analysis can be executed. More importantly, just how they vary and when it is appropriate to use them in a stock market trading strategy. You should also be well conversant with the different types of stock market orders. Take all the time you require to fully comprehend just how market orders, limit orders, stop market orders, stop limit orders and trailing stop loss orders vary from each other.

Finally, you should make it a point to learn all you can on the different kinds of stock market investment accounts which are made available. You perhaps are well conversant with cash accounts that are arguably the most prevalently used by stock market investors. Nevertheless, what are known as margin accounts are by regulations, required when you wish to make some specific types of stock market trades. So, make sure you fully understand how margin accounts can be calculated. You should also find out about the exact differences between initial and maintenance margin accounts prerequisites.

Make it a point to diversify your stock market investments
The moment you have performed all the necessary research that helps you determine and even quantify risk, making the decision to diversify your stock market portfolio can be a very shrewd step. The same is also the case, when you are totally ‘comfortable’ that you will be able to pinpoint any potential danger which might jeopardize your position in a stress-free manner. In both scenarios, you will be able to liquidate your stock market investments prior to sustaining any dangerous loss.

Therefore, the most prudent means of been able to effectually manage stock market investment risks is to diversify your exposure. You should know that most shrewd stock market investors, make it their business to own stocks from different firms, different sectors and even different nations. The primary driving force which motivates them to do so is the firm guarantee that a single inauspicious event can never influence all their holdings. What all this really boils down to is the undeniable fact that stock diversification can allow to comfortably recover from the loss of a single and even several of your investments.

Market Timing and Market Forecasting

A few decades ago, it was widely believed that the most effective way to analyze the markets for trade was to determine the fundamentals, such as the number of bushels in storage, the current demand figures, the expected harvest yield, etc. Many assumed that Technical Analysis was not useful. Reasons given were that price action is random, or that it ignores the fundamental factors of the underlying asset. The facts are quite the contrary.

Many have come to learn that the old ‘buy and hold’ strategy can be a costly one. Stories abound of those who have found the value of their portfolio has only broken even (or lost value) after holding for several years. The financial crisis of 2008 highlights one of several historical periods where investors have lost millions. While it is always a good idea to know a company’s financial health as well as their future potential in sales/profits, what may be a healthy financial statement and outlook today can look a lot different tomorrow.

Technical analysis focuses on price movement, anticipating price direction based on its ebbs and flows (ie. swings, cycles, etc.). Fundamental factors of any asset is built into price action, as the market discounts everything. In addition, history tends to repeat itself and this repetitive nature of price action can be anticipated and taken advantage of.

Many technicians rely on various indicators that help expose some aspect of historical price data for the use of timing. Where one indicator might highlight some underlying cycle pattern that could help anticipate the next trend change period, another indicator might highlight a markets overbought or oversold condition, all relative to past price action.

The technical analyst relies heavily on price charts. Certain patterns often repeat giving the technician a heads-up to a potential price break. Such patterns are given names, such as the ‘Head-and-sholders’ pattern, the ‘wedge’ or ‘flag’ formation, etc. All of these technical approaches are useful to some degree.

Precise market timing is crucial in today’s volatile markets. Without greater precision in timing, the trader is exposed to a higher degree of risk and can leave more profit on the table.

Let me illustrate this.

For the sake of discussion, suppose that the price range of each trading day is 50 points. If your allowable risk exposure (how far you will allow the market to move against your position) is 50 points, you must enter the market on the exact day you expect the move to start in your favor to avoid being stopped out with a loss. If your allowable risk exposure is 100 points, you must be accurate in your timing within +/- one day to avoid getting stopped out with a loss. This highlights the importance of precision market timing.

Now in the real world, each day the price range varies from the next. Depending on how effective your market timing approach happens to be, you may be able to risk less than the average range in points. The less precise your market timing approach happens to be, the more you should initially risk on the trade.

While market timing itself can be loosely done using standard technical indicators, trend lines and moving averages, precision market timing is achievable with good market forecasting methods. Market forecasting for market timing purposes is extremely effective because, unlike most technical indicators that are ‘leading’ or ‘lagging’ in nature, a good market forecasting method can forecast a market turn to an exact day of a trend change. Giving any market forecasting method a small deviation allowance of +/- one day can give any trader an incredible edge in predicting market turns for the purpose of precision market timing and trading.

Some traders are historical legends having used market forecasting methods for precision market timing purposes. Who has not heard of William Delbert Gann (better known as WD Gann)? This financial trader is famous for developing several technical approaches, such as the use of Gann angles or the trend indicator. His forecasting methods included the use of the Square of Nine, cycle analysis and market geometry. By using ‘market forecasting’ tools such as these and others, he is famously reported to have many times turned a small amount of money into a large amount rather quickly.

So there are two main points that I hope you have garnered by reading this article. Point #1 is that in order to better manage your risk exposure and maximize your profit potential, the more precise you need to be with your market timing approach. Point #2 is that the most precise way to time the markets is to take advantage of market forecasting techniques, where often you can time your trades to the exact day of a new move.

There are many market forecasting secrets, methods and techniques that you can learn right now to improve your market timing. Some are good, some not so good. I have spent over three decades learning, testing and discovering market forecasting approaches. When I started, there was not much available as there are today. So it has definitely seen some growth over the years and therefore you should have no problem finding the approaches that will fit your style of trading and investing.

Internet Marketing Advertising – Measures and Methods

Who benefits?

Both the new businesses on the internet and the customers who are looking for the product or service that you provide are aided by internet marketing advertising. The new business may find it difficult to create much interest in the early days and sometimes weeks on the internet, especially if the business is not a rare or specialty items. By selective and targeted advertising, the business will be able to reach more visitors and hopefully create more sales. The customer benefits by being able to find products or services in question. The customer who finds a satisfactory internet location for a particular product will usually come back to purchase more.

How do you get the message across?

With internet marketing advertising, you can display your message through banner ads, pay per click and text ads as well as other marketing methods. Trading URL locations is another way to expand your product message. As those searching for a product or service query the search engine, the advertising website will be one of the results provided by the search engine results page. The potential customer then will see your advertising link where information or order potential is presented to the customer. If the targeted advertising is successful, the visit to your web site will result in a sale.

How does it work?

Internet marketing advertising is a method that groups advertising measures and mediums together in one location so that the visitor is treated to several web site links instead of just one. Because there are more relevant search words in a multiple link web site, there is more chance of your ad showing up on the search engine results page. The key to successfully using such advertising is to use colorful and creative advertising that calls attention to your product without going over the top. The targeted audience will view your advertisement and by clicking on the link, will be taken to your web site.

The importance of conversion

Attracting hundreds or even thousands of people to your web site through effective internet marketing advertising is of little or no value if none of the people who visit your site stay to buy your product or service. Usually this will not happen, but it is still critically important that your web site visitors actually purchase something from you. The process of changing a visitor from browser to buyer is known as ‘conversion’ and it is tracked by most entrepreneurs as carefully as is the revenue figures for the web site. Successful conversion is a matter of reaching the right audience with the right product.

Targeting your audience

When you initiate an internet marketing advertising campaign, it is usually for the purpose of adding more customers to your sales efforts. You will find that if you focus your advertising message on a particular type of audience, you will be most likely to create customers from your audience members. A knowledge of the type of audience most likely to be interested in the product is a great starting point for increased sales.